Thanks all! My concern with the more specific version is that the average user might not know what those features mean without further explanation. With product descriptions we should use simple, clear language as much as possible. Also it would be good to make it clear up front that this is for Android only.<div><br></div><div>What about something like:<br><div><br></div><div>Are you an Android user? Check out the updated Wikipedia app for Android--now with improved article browsing and language selection!<br><div><br></div><div><br><br>On Wednesday, August 12, 2015, Dmitry Brant &lt;<a href="mailto:dbrant@wikimedia.org">dbrant@wikimedia.org</a>&gt; wrote:<br><blockquote class="gmail_quote" style="margin:0 0 0 .8ex;border-left:1px #ccc solid;padding-left:1ex"><div dir="ltr"><div>So, originally my thinking was that tabbed browsing is a very fundamental feature that should have been part of the app from the very beginning, so I was afraid that for us to loudly announce it at this point might be perceived as unwarranted horn-tooting...</div><div>But looking at the latest Play Store reviews, it looks like the users are responding very positively to it (comparing to the previous version), so I wouldn&#39;t be opposed to mentioning tabbed browsing explicitly.</div><div><br></div><div>I&#39;m happy to leave it in Comms&#39; capable hands to decide! (I kind of like James&#39;s first suggestion)</div><div><br></div><div class="gmail_extra"><br><div class="gmail_quote">On Tue, Aug 11, 2015 at 10:29 PM, James Alexander <span dir="ltr">&lt;<a href="javascript:_e(%7B%7D,&#39;cvml&#39;,&#39;jalexander@wikimedia.org&#39;);" target="_blank">jalexander@wikimedia.org</a>&gt;</span> wrote:<br><blockquote class="gmail_quote" style="margin:0 0 0 .8ex;border-left:1px #ccc solid;padding-left:1ex"><div dir="auto"><div>Looks good overall but if you wanted a bit more spice maybe something like:</div><div><br></div><div>Tabbed browsing, faster language switching &amp; more! Android users, now is the time to check out our newly updated app <a href="https://play.google.com/store/apps/details?id=org.wikipedia&amp;hl=en" target="_blank">https://play.google.com/store/apps/details?id=org.wikipedia&amp;hl=en</a></div><div><br></div><div>Or</div><div><br></div><div><br>Tabbed browsing &amp; faster language switching are just some of the new improvements to our newly updated android app. <a href="https://play.google.com/store/apps/details?id=org.wikipedia&amp;hl=en" target="_blank">https://play.google.com/store/apps/details?id=org.wikipedia&amp;hl=en</a></div><div><br>Sent from my iPhone<span><font color="#888888"><div><br></div><div><br></div><div>James Alexander</div><div><span>Legal and Community Advocacy</span></div><div>Wikimedia Foundation</div><div><a href="tel:%2B1%20415-839-6885%20x6716" value="+14158396885" target="_blank">+1 415-839-6885 x6716</a></div><div><br></div></font></span></div><div><div><div><br>On Aug 11, 2015, at 19:31, Juliet Barbara &lt;<a href="javascript:_e(%7B%7D,&#39;cvml&#39;,&#39;jbarbara@wikimedia.org&#39;);" target="_blank">jbarbara@wikimedia.org</a>&gt; wrote:<br><br></div><blockquote type="cite"><div><div dir="ltr">Thank you! I know it&#39;s not the most exciting language, so if others have ideas please throw them out. :) </div><div class="gmail_extra"><br><div class="gmail_quote">On Tue, Aug 11, 2015 at 5:25 PM, Joe Sutherland <span dir="ltr">&lt;<a href="javascript:_e(%7B%7D,&#39;cvml&#39;,&#39;jsutherland@wikimedia.org&#39;);" target="_blank">jsutherland@wikimedia.org</a>&gt;</span> wrote:<br><blockquote class="gmail_quote" style="margin:0 0 0 .8ex;border-left:1px #ccc solid;padding-left:1ex"><div dir="ltr">This looks good to me. Michael or I can get it out tomorrow perhaps.<div><br></div><div>Joe</div></div><div class="gmail_extra"><br><div class="gmail_quote"><div><div>On 12 August 2015 at 01:04, Juliet Barbara <span dir="ltr">&lt;<a href="javascript:_e(%7B%7D,&#39;cvml&#39;,&#39;jbarbara@wikimedia.org&#39;);" target="_blank">jbarbara@wikimedia.org</a>&gt;</span> wrote:<br></div></div><blockquote class="gmail_quote" style="margin:0 0 0 .8ex;border-left:1px #ccc solid;padding-left:1ex"><div><div><div dir="ltr">Hi everyone, <div><br></div><div>Can we promote the latest updates to the Android app on social? An idea below to get us started. Thanks! <br><div><br></div><div><b>Facebook/Twitter</b></div><div><br></div><div><span style="font-size:12.8000001907349px">Do you have an Android device? Check out the latest updates to the Wikipedia Android app</span><span style="font-size:12.8000001907349px">! </span><a href="https://play.google.com/store/apps/details?id=org.wikipedia&amp;hl=en" style="font-size:12.8000001907349px" target="_blank">https://play.google.com/store/apps/details?id=org.wikipedia&amp;hl=en</a> </div><div><div><br></div><div><div dir="ltr"><br></div></div>
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<br></blockquote></div><br><br clear="all"><div><br></div>-- <br><div><div dir="ltr"><b>Juliet Barbara</b><br>Senior Communications Manager I Wikimedia Foundation<br>149 New Montgomery Street I San Francisco, CA 94105<br><a href="javascript:_e(%7B%7D,&#39;cvml&#39;,&#39;jbarbara@wikimedia.org&#39;);" target="_blank">jbarbara@wikimedia.org</a> I <a href="tel:%2B1%20%28512%29%20750-5677" value="+15127505677" target="_blank">+1 (512) 750-5677</a><br><br></div></div>
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