Thanks, Joe.

Yes, please tweak as needed.

I just wanted to start the thread, so we don’t forget.

We're in an offsite today, so didn’t have a lot of time to make the copy perfect :)

-f

On Jan 21, 2015, at 1:17 PM, Joe Sutherland <jsutherland@wikimedia.org> wrote:

Hi,

I love the report! Some comments on the wording below...

On 21 January 2015 at 9:08:17 pm, Fabrice Florin (fflorin@wikimedia.org) wrote:

Hey social media team,

We just published a blog post about the making of the annual report, by our own Heather Walls:

https://blog.wikimedia.org/2015/01/21/annual-report/

Congrats again to Heather and everyone who worked on this absolutely wonderful report :)

Here are some ideas for how to spread the word on social networks:

Twitter (@wikimedia/@wikipedia):

Today, WMF launched our 7th Annual Report. Here’s the story of how it was created. (link)

This is really weird to my ears. “WMF” is a thing, and combining it with “our” is a mismatch in this instance. If we’re tweeting from @wikimedia, then I’d suggest “we” instead of “WMF”. Otherwise, try “...WMF launched its…”?

Facebook/Google+

Today, WMF launched our 7th Annual Report. This year’s theme: knowledge is a foundation. Here’s the story of how this report was created.
(link)

I like the snappiness, but my above point still stands for this.

Joe

Please help us get the word out about this story :)

Thanks!

Fabrice
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Joe Sutherland
Communications Volunteer

m: +44 7722 916 433 | t: @jrbsu

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