We just published "Open Badges for editor retention" to the blog. URL:
Thanks to John, Sara, and Andre for writing this post and helping us edit.
Below are some proposed social media messages. Please tweak as needed.
Twitter (@wikimedia/@wikipedia):
• Could #OpenBadges make a difference for editor retention on @Wikimedia's projects? @WikimediaSE thinks so! (link)
Facebook/Google+
• Open Badges are new digital credentials that can recognize an editor's achievements on a variety of websites -- not just on Wikipedia. They can be a powerful tool for engaging more contributors. During the Wikimedia Hackathon in Lyon, a few important steps were taken to make them a reality on projects powered by MediaWiki. (link)
• During the Wikimedia Hackathon in Lyon, further steps were taken to make an extension for Open Badges on MediaWiki a reality. The hope is that such an extension will increase editor retention and interest to contribute on Wikimedia's projects as they can highlight their achievements in other settings. (link)