As to Wikidata descriptions, I think it's a good first step. As someone mentioned, it's pretty useless for most languages, as there are no descriptions on Wikidata. IMHO the next step is auto-generating short descriptions from the item statements, which will be perfectly fine for the vast majority of cases.

If this is done, I suggest to NOT put the auto-generated text in the manual description field, as descriptions will improve over time, through both new statements and better algorithms. Rather, cache descriptions separately, and update them as required.

On Fri, Aug 14, 2015 at 4:52 PM Adam Baso <abaso@wikimedia.org> wrote:
We recently resumed tweeting with the @WikimediaMobile handle, and I wanted to share one tweet with you:

https://twitter.com/WikimediaMobile/status/631178379501285376

It looks like people are pretty keen on it.

There was one person who said outside of top Wikipedias it doesn't seem quite as useful. I was wondering, what role might https://www.wikidata.org/wiki/Wikidata:Arbitrary_access play in helping to enrich results? https://phabricator.wikimedia.org/T100786 and https://phabricator.wikimedia.org/T100787 are recent examples of implementation of this sort of thing, as mentioned on https://wikitech.wikimedia.org/wiki/Deployments.

-Adam
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