Hi all,

While updating the Q4 goals [1] for the Wikipedia.org Portal Team today, I wanted to see where we currently are with the bounce rate of visitors to the portal and found some really good news on our dashboard [2].

Back in December 2015, we had approximately 60% of our visitors to the portal page arrive and then leave without doing anything (bounce rate). We also had about only 30% of the portal visitors doing a search on the page and other actions were much lower. 

Now, as of March 22, 2016, our bounce rate is down to 44% and the searches are up to 42%. Which is a very nice improvement (due to many explainable and unexplainable things) and it shows that our numbers are certainly moving in the right direction. Woohoo! 

Check out this image [3] for the pretty dashboard stats picture.  :)

Happy Friday!


[1] https://www.mediawiki.org/wiki/Wikimedia_Engineering/2015-16_Q4_Goals#Wikipedia.org_Portal
[2] http://discovery.wmflabs.org/portal/#action_breakdown (go to Smoothing dropdown and select Monthly Median)
[3] https://commons.wikimedia.org/wiki/File:Bounce_Rate_for_Wikipedia_Portal_Dec_2015_-_March_2016.png

Deb Tankersley
Product Manager, Discovery
Wikimedia Foundation