And we're not a commercial community-driven site like Quora or Yelp, which can constantly monkey with their interface and feature set in order to maximize ad revenue or try out any old half-baked strategy to monetize its content. There's a fundamental difference between Wikimedia and Quora. In Quora's case, a for-profit company built a platform and invited people to use it. In Wikimedia's case, a bunch of volunteers created a platform, filled it with content, and then a non-profit company was created to support that platform, content, and community.
Our biggest opportunity to innovate, as a company, is in our design process. We have a dedicated, multi-talented, active community of contributors. Those of us who are getting paid should be working on strategies for leveraging that community to make better products, rather than trying to come up with new ways to perform end runs around them.
Jonathan