For 28th April 2015, of 741,858,511 requests, 28,827,374 have x_analytics(is set to '-') and x_analytics_map set to null. It's about 3.9% of all requests that day.
You can find these counts by doing something like this on hive in the server. -
SELECT count(*)
FROM webrequest
WHERE x_analytics_map IS NULL
AND agent_type = 'user'
AND is_pageview = TRUE
AND YEAR = 2015
AND MONTH = 4
AND DAY = 28;
Does anyone have ideas on why this might be and if something underlying is broken?