[Wikimedia-l] Fundraising mysteries

Andrew Gray andrew.gray at dunelm.org.uk
Fri Nov 29 13:16:56 UTC 2013


It's clear that the million dollars do have to fit in somewhere that
month! One possible explanation would be that finance processed a
bunch of offline income at that time - not just the single Sloan
grant, but also other individual non-banner donations (eg a month's
worth of people sending in cheques). This would explain a blip over a
few days without any direct correlation to the banners.

This is speculation, though - you'd have to comb through the daily
accounts to be sure.

Andrew.

On 26 November 2013 09:12, James Salsman <jsalsman at gmail.com> wrote:
> If October 4th and/or 22nd had large donations because of one-time events
> instead of regular donation appeal changes, why are they both bracketed by
> vastly abnormally successful previous and subsequent days?
>
>
> On Monday, November 25, 2013, James Salsman wrote:
>
>> P.S. As the referenced attachment doesn't make it through to the
>> archives or digests, there is a copy of the fundraising data graph at:
>> http://i.imgur.com/MkXIW4J.png
>>
>>
>> On Mon, Nov 25, 2013 at 7:51 PM, James Salsman <jsalsman at gmail.com> wrote:
>> > Hi Megan,
>> >
>> > Per the attached graph of the
>> > https://frdata.wikimedia.org/yeardata-day-vs-sum.csv
>> > data, your announced October 4th fundraising test on 100% of anonymous
>> > users was anticlimactic. But what the heck did you do on September 2nd
>> > and October 22nd, and would you please do that every day? Even if it
>> > falls off at the same rate as the July test, that still means you
>> > could produce an endowment sufficient to do away with fundraising at
>> > current spending levels in less than eight months.
>> >
>> > Best regards,
>> > James Salsman
>>
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-- 
- Andrew Gray
  andrew.gray at dunelm.org.uk



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