Jason Calacanis wrote:
Step one: 100% optin advertising where the user has to
turn it on.
Step two: put ads on search results [...]
Step three: [...] PERHAPS put ads on pages by default [...]
Step one is a total no brainer... i can't think of one reason to be
against OPTin advertising.... can anyone?
You've given the reason yourself: it's a slippery slope to putting ads
everywhere.
Refusing ads entirely may or may not be optimal, but the clarity is
unmatched.
William
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William Pietri <william(a)scissor.com>
http://en.wikipedia.org/wiki/User:William_Pietri